J. BUHRMAN JR.
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Gavilon

Gavilon, a growing commodity management company was in need of a rebrand. This work tells the company's story through a brand video and brand book that rallied Gavilon's employees around the idea of the daily pursuit of victory. One that made the company unique in its outlook and business practices. And a new visual language was developed, including custom typography and a vibrant color palette. 

Recognition: ADDYs

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GAVILON

A system to thrive on.

Following several years of acquisitions and expansion, Gavilon, one of the world's top commodity-management firms, was in need of a rebrand. A new visual language was developed and the company's story was told through an employee brand kit, advertising and website.. 

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Logo Design, Stationery, Business Collateral, Promotional Items, Signage, Office Interior, Brand Guidelines

 
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SIGNIFYING THE DAILY PURSUIT
OF VICTORY.

The Gavilon logo design was crafted to be bold, heroic, and energetic.

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Work for Gavilon was created at Bailey Lauerman, where Jim spent six years as Senior Designer and Art Director.